In recent years Artificial Intelligence has taken gigantic leaps effectively taking over tasks or jobs of humans. That is our fear when it comes to AI. However, we can agree that Artificial Intelligence in the world of real estate is not needed.
Surely Artificial intelligence already plays big roles in the real estate industry. Many of the tasks that are set up for robots in a real estate agency basically take over the jobs of an actual human in an office.
- An AI robot can do a comparative market analysis based on information found online or on information provided, all within a few minutes and a few clicks.
- An AI robot can help an agency stay organized by assigning tasks to agents automatically.
- An AI robot can easy help create marketing material of properties saving an agency time and getting the word out faster.
What we have learned over the past few years about Artificial Intelligence robots is that in the real estate world we do not need them. Period.
Real estate is a hands on business. Brokers wants their agents to do the work and in the process get to know the property they are selling. Buyers want to deal with people not robots. Sellers want to know the real human gut feeling about the reality of selling their homes versus the numbers an AI robot says.
It makes sense that people want to deal with people. Artificial Intelligence is amazing and for sure a tool everyone should have an use at will. However, when it comes to actually buying or selling a property people want to deal with a real human to help in the decision making process. Buyers and sellers are not ready to spend their hard earned money based on tendencies gathered by an AI robot. That is the bottom line.
Artificial Intelligence is not a free toy out online. Businesses have to shop around for their right AI robot and pay a company for the services. Sure it is less than paying for a secretary but, not better. Not by far. A real estate agent is trained better than an Artificial Intelligence robot.
Although everyone takes advantage of some Artificial Intelligence tools online, the bottom line is that AI robots do not compete with a human real estate agent.
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